Did You Move the ECM Needle Forward in 2015?

Lori McKellar

Lori McKellar

Director, Market Development, Life Sciences. Follow @Mcktweet

Life Sciences organizations face a range of complex challenges including patent losses, merger and acquisition activity, and pressure to identify and accelerate time-to-market for new drugs. As Life Sciences companies navigate the turbulence of industry change, executives are looking for ways to create value beyond discovering and manufacturing medicines.

shift_is_hereWith healthcare shifting to a more patient-centric approach, Life Sciences organizations are tasked with thinking outside the box to find ways to identify, prioritize and develop promising therapies more quickly, to leverage their existing (and rapidly growing) data to derive meaningful insight and to maximize efficiency across the full drug lifecycle.

So what does this mean today and for the coming year for regulated content management in Life Sciences?

In a 2015 industry survey conducted by Gens and Associates, three business requirements rose to the top in driving companies to move to a next generation enterprise content management (ECM) environment―driving efficiency, improving information sharing and reducing complexity and costs. As this year winds down, let’s look back and Continue reading

A Future-Proof Clinical Research Information Platform for the Era of Health Data Convergence

Simona Vellani

Simona Vellani

Sr. Marketing Manager, EMEA. Follow @VellaniSimona

To meet patient expectations and be economically sustainable, the healthcare industry needs to break information silos and leverage all the opportunities offered by technology. In this post, Silvia Piai, EMEA Senior Research Manager – IDC Health Insights, offers an interesting perspective on the need and the opportunity for a stronger convergence between Healthcare and Life Sciences.


Silvia Piai, EMEA Senior Research Manager – IDC Health Insights

In the last few months, I have had an increasing number of conversations with research hospitals and other clinical research institutions about the opportunities offered to medical research by the growing availability of health information in a number of digital formats. Having potential access to an expanding variety of health information is driving university hospitals, and other research institutions, to rethink the organization of their processes and information systems. Collaborating with the broader healthcare ecosystems, leveraging the health data convergence between healthcare providers, public health authorities and healthcare national payers is a key priority.

This emerged not only during the conversations I personally had with different European research executives, but also from the insights of a recent IDC Health Insights European study, sponsored by EMC, analyzing the expectations, the current barriers and investment plans of top European university hospitals and clinical research institutions.

Leveraging health data convergence is essential to what more than 80% of clinical research organizations interviewed consider high priority:

  • Enabling better integration and continuity between patient care delivery & research
  • Improve efficiency in research and clinical trial processes
  • Improve performance, success rate and recognition as center of excellence for research

These objectives can be achieved only if their organizations have access to real world HC_Transformation_2-WEB_smallevidence, and will be supported by a closed loop feedback fostered by safer and smarter patient information sharing systems, allowing data to be securely analyzed and reused in
different contexts and for different purposes.

Advances in new fields as personalized medicine, n-of-1 clinical trials, and translational medicine see in this convergence the ideal platform allowing a broader and more complex interplay of patients’ health determinants and shortening the “bench-to-bedside” timeframe. However, Continue reading

The Strategic Imperative to Connect – How Cloud Can Help

Lori McKellar

Lori McKellar

Director, Market Development, Life Sciences. Follow @Mcktweet

Change is afoot in the Life Sciences industry and it’s bringing a new perspective to how and why cloud solutions matter. Organizations are moving beyond regulatory compliance and its role in forcing process and usability changes to ensure compliance. Now, companies are proactively streamlining stakeholder-wide business processes to gain efficiency, improve productivity and gain competitive advantage.

Yes, compliance still matters. It always has been and always will be a primary objective of any Life Sciences company. However, as these organizations take a more strategic approach to how they manage information, often a strategic imperative is to break down information silos and enable internal and external resources to work together seamlessly, smoothly and collaboratively, on a specific business process.

As I’ve shared in prior blogs, Life Sciences customers are striving for strategic benefits. Processes and workflows reaching across the extended enterprise can create wholesale productivity gains, as the company connects outsourced clinical researchers, medical writers and contracted manufacturers with internal employees and vice versa. Globe-4In order to satisfy the need for both easy cross-team access and adherence to security requirements, cloud approaches are being explored to efficiently stretch specific workflows across the entire extended enterprise to realize strategic advantage. In some cases, the fastest path to collaboration can be facilitated by the cloud.

However, to reap these benefits, companies must be realistic about their technology maturity level as well as their organizational tolerance for risk. They need a strategy for how and when to leverage cloud technologies. Knowing that “cloud” is not a one size fits all proposition, EMC Enterprise Content Division (ECD) offers multiple deployment options to fit your company’s “cloud personality type.” Aligned to business goals and core business processes, cloud solutions in Life Sciences can empower resources both Continue reading

Your Fastest Path to Collaboration – The Cloud

JD de Haseth

JD de Haseth

Director, Marketing — Cloud Services in the Enterprise Content Division (ECD). Follow @dehaseth at EMC Corporation
Director, Marketing -- WW Cloud Services @ EMC Enterprise Content Division

wireless technology and social media s_122301355Times have changed when it comes to executing work in today’s digital enterprise environment. For business to survive and compete, collaboration with strategic and transactional external partners is a table stakes core competency. Blockbuster drug discoveries or new power plant builds can involve dozens of specialists — all well beyond the company’sprotected firewalls — working together to earn their commercial prize.

Earlier this year, for example, Tufts Center for the Study of Drug Development’s Outlook predicted “the way [contract research offices] conduct trials with partners may continue to shift,” including experimentation with “a number of outsourcing models to improve quality and reduce cost.”

In the energy sector, the rising cost of capital projects is prompting large engineering firms to collaborate across every level of a plant or energy infrastructure project, globally and locally. According to strategic management consulting firm AT Kearny, capital projects across industries “quite literally shape our world, with more than $10 trillion spent each year to develop the infrastructure that supports modern life — from bridges to hospitals, ports to gas fields.”

Already several years ago, the firm predicted the criticality of collaboration, as “companies and contractors alike noted a shift in the balance of power toward contractors, thus emphasizing the importance of improving contracting both within and across projects.”

Cutting Out VPN-Upstart Complications
Yet the IT technologies that need to enable this fluid exchange of expertise and resources can sometimes stand in the way of your competitive edge. In the content management space, the fastest path to quicker – yet still resilient – collaboration is often turning to a public cloud deployment model. No more 10-step processes to engage, accredit, verify, implement and troubleshoot virtual private network (VPN) access to core content for Continue reading

Are You Looking Through the Right Lens to Ensure a Positive Customer Experience?

Lori McKellar

Lori McKellar

Director, Market Development, Life Sciences. Follow @Mcktweet

The month of October kicked off with CX Day on October 6th. CX Day is a global celebration of the companies and professionals that create great experiences for their companies put on by the Customer Experience Professionals Association (CXPA). EMC’s Total Customer Experience (TCE) team sponsored more than 20 events globally, with EMC’s Enterprise Content Division (ECD) taking the lead at our Pleasanton, California office. You can learn more here.

Through the Lens of the Customer

In thinking about the customer experience, I wondered what impact our solutions are having on our Life Sciences customers (and their customers.) What experience are they having?  Optometrist looking through lensDo we truly understand their needs and what they are trying to achieve?  And what will be required in the future to continue delivering a positive customer experience?

We’re seeing a significant “shift” in the healthcare industry. Today’s business realities and governmental reform are driving a new model of healthcare that puts patients and positive, measurable outcomes at the center. Life Sciences organizations must develop medicines that demonstrate clear, measurable, positive results. Beyond discovery, development and approval, these medicines make their way onto insurance company formularies and must continue to perform in order to stay there.

Primary care physicians (and others) must be able to understand the full spectrum of care that patients are receiving in order to effectively treat the patient to improve Continue reading